Module 1
The problem Vantage solves
Introduces latency, cost pressure, and signal loss in buyer-friendly language to establish the business context for the course.
Microlearning Enablement Course
Vantage Inc - Sales Enablement Course
This site presents a six-module learning experience for a fictional Supply Side Platform, Vantage Inc., designed to help sales representatives understand and communicate the value of a cloud infrastructure offering for publishers. The course combines concise instruction, scenario-based practice, reinforcement activities, and applied communication tasks to support both knowledge development and on-the-job transfer.
Course modules
Each module is designed as a standalone learning experience within a broader onboarding journey.
Module 2
Discovery and qualification
Focuses on consultative discovery questions and how to surface relevant publisher pain points before positioning a solution.
Module 3
Branching scenario practice
Uses scenario-based interaction to develop conversation sequencing, judgment, and adaptability in live sales discussions.
Module 4
When to involve solutions engineering
Helps sellers identify escalation points, classify requests, and make stronger cross-functional handoff decisions.
Module 5
Using proof points and credibility anchors
Develops evidence-based messaging through worked examples, selection checks, and applied rewrite practice.
Module 6
Responding to objections
Strengthens objection handling through a consultative framework, mapped examples, and scenario-based practice.
Supporting Materials
Additional materials document the strategic thinking, enablement assets, and supporting prototypes connected to the course.
Learning strategy
Design decisions & rationale
Outlines the blended learning strategy, instructional frameworks, reinforcement approach, and business alignment behind the experience.
Sales enablement
Battlecard
Summarizes publisher pain points, discovery questions, objection handling guidance, and value messaging for sales conversations.
Interactive practice
Branching scenario
Provides an additional example of scenario-based learning applied to a sales conversation workflow.